Area of focus

False Advertising and Unfair Competition

If consumers, competitors, or regulators say your advertising is misleading, we uncover and present the facts to defeat their claims. Likewise, when your competitors mislead consumers about...

Representative experience

Our team works for several of the biggest life sciences companies in the world, and regularly wins against their competitors in court.

We are one of the most renowned law firms in pharmaceutical advertising, and have a worldwide team of litigation and regulation practitioners.

We have defended the makers of a wide variety of food products against putative class actions alleging false advertising, unfair competition, and other state law claims.

We successfully represented a life sciences company in a Lanham Act jury trial in which we challenged false claims concerning a competitor’s drug testing service.

Hogan Lovells Publications

Connecting Europe - False advertising in life sciences

In view of the success of our first edition of “False Advertising in Life Sciences”, we are proud to introduce our second edition which is even more thorough.

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Hogan Lovells Publications

The opportunities and challenges associated with product labeling and packaging in Europe: Total brand care

From bright and glossy, to refined and elegant, product labeling and packaging convey information, messaging, and claims about a brand. At the same time the labeling and packaging must also ...

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Hogan Lovells Publications

#Trending: The FTC has stepped up regulatory investigations on social media. Is your company in compliance?

Facebook, Instagram, YouTube, and other social media platforms have become the format of choice for many companies that want to advertise their products and services. At the same time, the...

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