Hogan Lovells Mark Data Privacy Day With Innovation-Enabling Tool

LONDON, 28 January 2015 - To celebrate Data Protection Day, Hogan Lovells has launched a pioneering new tool, that enables clients to deal with privacy compliance in a way that assists innovation and adds value to their products and processes.

The firm's leading Privacy and Information Management practice has created a unique new tool called the Privacy Innovation Assessment, which examines the privacy implications of new business developments and identifies ways of enhancing their value.  This tool is guided by the team's philosophy that addressing privacy and data protection is not just about compliance with the law, but realizing the full potential of a key business asset.   

Hogan Lovells' Privacy Innovation Assessments take the concept of privacy impact assessments to the next level by looking beyond compliance and turning privacy management into a business-enhancing proposition. This tool relies on legal compliance criteria to recommend practical steps that seek to add greater effectiveness and ultimately increase the bottom line of innovation. 

Eduardo Ustaran, European Head of Hogan Lovells Global Privacy and Information Management practice, said:
"Our approach is truly innovative because we go beyond risk-management. This tool will help clients identify and implement privacy and data protection practices that, far from stifling innovation and business development, provide an additional competitive edge."


Hogan Lovells Global Privacy and Information Management Practice

Hogan Lovells has one of the largest and most experienced Privacy and Information Management practices in the world, spanning the EU, the Americas and Asia. We assist clients with all of their compliance challenges, drafting policies and providing advice on legal issues, risk-management strategies, and strategic governance. With our global reach, we are able to provide a 24-hour global privacy hotline to respond to data emergencies. We play an important role in the development of public policy regarding the future regulation of privacy. Additionally, we provide the latest privacy and data protection legal developments and trends to our clients via our blog, Chronicle of Data Protection

Hogan Lovells 


For more information, see www.hoganlovells.com

Hogan Lovells is a leading global law firm providing business-oriented legal advice and high-quality service across its exceptional breadth of practices to clients around the world.

"Hogan Lovells" or the "firm" is an international legal practice that includes Hogan Lovells International LLP, Hogan Lovells US LLP and their affiliated businesses.

The word "partner" is used to describe a partner or member of Hogan Lovells International LLP, Hogan Lovells US LLP or any of their affiliated entities or any employee or consultant with equivalent standing. Certain individuals, who are designated as partners, but who are not members of Hogan Lovells International LLP, do not hold qualifications equivalent to members. 

For more information about Hogan Lovells, the partners and their qualifications, see www.hoganlovells.com.

Where case studies are included, results achieved do not guarantee similar outcomes for other clients.

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