Area of focus

Advertising and Promotion Compliance

In the current environment of evolving laws, regulations, and policies governing medical device labeling, advertising, and promotion; ever-expanding types of media platforms available to our clients; and steady government enforcement, Hogan Lovells helps companies understand their regulatory obligations and risks, and...

Representative experience

Conduct internal investigations of promotional practices.

Conduct one-off reviews or wholesale audits of promotional materials and activities on traditional and alternative media platforms.

Sit on clients’ standing promotional review committees (PRCs).

Conduct salesforce trainings on FDA requirements and expectations with respect to advertising and promotion.

Work with clients to develop SOPs governing the review and approval of promotional materials.

Hogan Lovells Publications

The opportunities and challenges associated with product labeling and packaging in Europe: Total brand care

From bright and glossy, to refined and elegant, product labeling and packaging convey information, messaging, and claims about a brand. At the same time the labeling and packaging must also ...

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Hogan Lovells Publications

Opening the door for product placement in Hong Kong?

On 4 September 2017, the Communications Authority of Hong Kong ("CA") announced that it will review the relevant provisions in the codes of practice governing indirect advertising and...

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