Dr. Morten Petersenn | Hamburg | Hogan Lovells

Dr. Morten Petersenn

Partner Intellectual Property, Media, and Technology

Languages

English, French, German, Spanish

Petersenn Morten

Dr. Morten Petersenn
Petersenn Morten
  • Overview
  • Experience
  • Credentials
  • Insights and events
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"Very experienced and easily accessible, very much know-how in IP", client; "technically excellent", competitor

JUVE Handbook, 2019/2020

Well-versed in IP litigation, Morten Petersenn advises in the field of trademarks, designs, copyrights and false advertisement claims, having a specific experience regarding enforcement and liability questions in the online space.

Clients often ask Morten questions like "How do we best stop the infringement?", "How fast can we get a court order to stop the infringement", "Can we obtain a preliminary injunction?", "Is it possible to obtain a court order with EU-wide scope?", "Shall we send a cease and desist letter?", or "Can we obtain damages?". However, Morten does not only litigate for claimant parties. He also handles defense cases. Clients who are attacked by a competitor would typically need advice on questions like "Can we file a protective brief with the court?" or "Can we file a counter-claim?". For his clients, Morten is both a counsel and a litigator in court. 

Morten has a large number of clients from the technology area who appreciate Morten’s deep understanding of liability and enforcement questions for platforms, intermediaries and online shops. Morten has advised numerous clients on compliance questions regarding the most recent European’s Digital Services Act (DSA) as well as related national legislations. In the fashion and luxury industry Morten has represented clients in parallel import cases of textile products originating outside the EU. He also often litigates cases involving counterfeits or lookalike products from competitors and unfair competition cases, often regarding misleading statements or comparative advertising. 

Morten lectured "IP litigation" in LL.M. Master Courses at Bucerius Law School in Hamburg for many years.

Best Lawyers has been recognizing Morten in the field of IPMT for a number of years. Similarly, the German JUVE handbook has been quoting Morten as "frequently recommended" for various years in a row.

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“I have worked with Morten for over 10 years and have always found him to be a source of grounded and practical advice, with a good sense of how a client operates internally.”

Client, WTR 1000, 2022

Representative experience

Litigating trade name dispute up to German Supreme Court for retailer of textile products against competitor with identical name and common prior origin.
Representing a leading computer and software manufacturer in a trademark dispute related to imitation products.
Representing a leading computer and software manufacturer in a trademark dispute related to imitation products.
Representing a leading computer and software manufacturer in a dispute with the consumer protection association concerning online marketing activities.
Representing a world-renowned restaurant, hotel and casino operator in a dispute with a competitor.
Leading landmark case for well-known provider of restaurants, hotels and casinos up to German Supreme Court on the basis of misleading use of trade name and logo.

Credentials

Education
  • Second State Exam in Law, Hamburg, 2002
  • Dr. iur., University of Göttingen, 2000
  • First State Exam in Law, University of Göttingen, 1998
Memberships
  • GRUR (German Association for the Protection of Intellectual Property)
  • INTA (International Trademark Association)

Recognition

Recognized lawyer for Intellectual Property Law

Best Lawyers™ in Germany

2024
Frequently recommended for Intellectual Property Law

JUVE handbook

2022/2023
Recognized lawyer for Intellectual Property Law

Best Lawyers™ in Germany

2023
Recommended lawyer for Trademarks, Germany

WTR 1000

2022
Recommended lawyer for Trademark Law

Legal 500 Germany

2022
Recommended lawyer for Competition Law

Legal 500 Germany

2022
Recognized lawyer for Intellectual Property Law

Best Lawyers™ in Germany

2022
Recommended lawyer for Trademark and Competition Law

Legal 500 Germany

2021