AI-washing – when AI hype becomes a litigation risk
Tony Brown
Counsel Intellectual Property
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Overview
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Experience
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Credentials
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Insights and events
Drawing from extensive experience advising on sophisticated IP- and technology‑driven transactions, Tony Brown works closely with clients to deliver practical, business‑focused solutions in complex commercial matters.
Tony concentrates his practice on intellectual property and technology transactions, commercial contracting, and the IP and commercial aspects of mergers, acquisitions, and strategic collaborations. He regularly represents multinational public companies, private equity sponsors and their portfolio companies, and emerging and private companies across a range of industries, including technology, automotive and mobility, life sciences, energy, and consumer products.
Tony has advised clients on a wide range of high‑value and high-stakes matters involving technology‑enabled products and services, digital platforms, SaaS offerings, licensing and commercialization strategies, IT and transition services, and international supply and distribution arrangements. His work frequently involves structuring and negotiating collaboration, services, supply, and license agreements, as well as advising on cross‑border IP issues, intercompany arrangements, carve‑out and integration matters in the context of corporate transactions.
Prior to joining Hogan Lovells, Tony was an associate in the Charlotte, North Carolina office of another international law firm, where his practice focused on M&A and commercial transactions. While in law school, Tony was a member of the Journal of Law and Politics and completed judicial internships with the U.S. District Court for the Western District of North Carolina and the U.S. Court of Appeals for the Fourth Circuit.
Representative experience
Represented a leading provider of hedge fund and private equity fund administration services in drafting and negotiating a master services and employee lift-out agreement with a private equity firm
Represented Ford Motor Company in its arrangement with CATL to produce lithium iron phosphate (LFP) batteries at a newly-built LFP battery plant owned and operated by Ford in Marshall, Michigan
Represented a multinational e-commerce company in drafting and negotiating commercial agreements to procure delivery vehicles and related equipment, technology and services
Represented a management consulting firm in drafting and negotiating complex commercial agreements in connection with its consulting services engagements
Represented an automotive manufacturer in drafting and negotiating a collaboration agreement for a video telematics fleet management solution
Represented a life sciences company in drafting and negotiating an IT services agreement for the operation of a laboratory information system and provision of related laboratory management services
Represented an automotive manufacturer in drafting and negotiating commercial agreements for an international business transaction, including IT, transition services and distribution agreements
Represented a healthcare company in developing agreement templates for licensing and commercializing its diagnostic software-as-a-service product offering
Represented an automotive manufacturer in negotiating a master services and license agreement for the procurement of access to a customized online marketplace platform for transportation services
Represented a U.S. based alcoholic beverage company in drafting and negotiating distribution agreements for the international supply and distribution of its products
Represented a provider of digital therapeutics in licensing and commercializing its digital therapy product offering for chronic musculoskeletal pain
Represented a provider of government services in drafting and negotiating an agreement with a strategic partner to commercialize and jointly offer a cloud-based contact center solution
Advised on the IP and commercial aspects of domestic and international M&A transactions
Advised on terms of use, terms of service and other online terms
Credentials
Education
- J.D., University of Virginia School of Law, 2014
- B.A., University of Virginia, 2011
Bar admissions and qualifications
- Virginia
- North Carolina
- District of Columbia
Publications
Insights and Analysis
02 July 2024
News
Press releases
04 January 2024