Michael Atkins | Washington, D.C. | Hogan Lovells

Michael Atkins

Senior Associate Intellectual Property

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Michael Atkins
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  • Overview
  • Experience
  • Credentials
  • Insights and events

Michael advises clients on a range of intellectual property, branding and complex commercial matters, with a particular focus on tech and consumer facing products.

Michael has extensive experience representing both startups and global companies on domestic and cross-border transactions in a variety of industries.  Michael’s specialties include emerging technologies, artificial intelligence, SaaS products, sports and entertainment.

In connection with his practice, Michael structures and negotiates supply chain, distribution, and licensing arrangements. He also regularly provides strategic advice relating to open source licensing and employee invention agreements.  Michael also has key experience with celebrity name, image and likeness (NIL) rights, intellectual property liens and domain name disputes.

In law school, Michael served as the articles development editor for the Virginia Journal of Criminal Law and on the editorial board for the Virginia Sports and Entertainment Law Journal. 

Representative experience

Ongoing representation of the College Football Playoff in connection with various commercial agreements.

Credentials

Education
  • J.D., University of Virginia School of Law, 2019
  • B.A. English, University of Virginia, Phi Beta Kappa, 2016
Bar admissions and qualifications
  • District of Columbia
  • Ohio