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The US Telephone Consumer Protection Act and Litigation Risk

December 2012

E-Commerce Law & Policy

The US Telephone Consumer Protection Act ('TCPA')1 is now a major litigation risk for companies in a variety of industry sectors. Hundreds of class action cases seeking millions of dollars from companies have been filed in recent years, and more may be on the way. In particular, the ongoing deployment of innovative mobile financial services raises a number of new TCPA traps for businesses. With regulators, courts, and plaintiffs' class action attorneys all targeting TCPA violations, businesses should review their practices and stay apprised of the latest legal developments - especially when using text messages, prerecorded messages, and other automated dialing technologies to interact with US consumers on their mobile devices.

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