Most recent Chinese 'ad block' judgment affirms ad-based revenue model for Internet businesses

On 14 October 2015, a local court in Shanghai adopted the latest in a series of judgments on the legality of software and other technical measures that block or skip advertisements on digital platforms.

In its judgment, the Shanghai Yangpu District People's Court found that Juwangshi Technology Corporation ("Juwangshi"), a video streaming service aggregator, had breached anti-unfair competition rules by utilizing certain decryption measures to block ads while displaying videos streamed from iQiyi, one of China's main online video sites. The judgment also addressed the issue of online businesses "scraping content" (i.e., using information) from other websites.

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