Across topics and issues, borders and industries, we have the thought leadership you need to stay ahead of changes in the law.
News
10 September 2021
Due to diverging case law by the courts of instance, there has been considerable legal uncertainty with regard to influencer-marketing in Germany. The obligation of influencers to label...
News
13 April 2021
In this publication, first issued as a LexisNexis Practice Note in February 2021, Yvonne Draheim and Sabrina Mittelstaedt deal with influencer marketing in Germany. It...
News
13 April 2021
In this publication, first issued as a LexisNexis Practice Note in February 2021, Yvonne Draheim and Sabrina Mittelstaedt deal with influencer marketing in Germany. It...
News
30 December 2020
The Munich District Court I ruled by judgment of 3 December 2020 (17 HK O 5744/20) that an advertisement of a manufacturer of fish products with a handsome older model or "best...
Insights
Registered Content
09 October 2020
In a recent case, the Higher District Court of Hamburg sided with a German influencer in a decision dealing with the obligation to label commercial posts on Instagram as advertisement ...
News
07 October 2020
A well-known German influencer has to mark her posts on Instagram as advertising if she uses so-called “tap tags” to link her posts with the Instagram profiles of other brands....
Insights
Registered Content
18 May 2020
This article provides an overview for the EU and Germany on unconventional trademarks, i.e. sound, motion and multimedia trademarks. After a brief overview of the formal requirements for...
Hogan Lovells Publications
13 December 2019
The retail and fashion industries may be transforming at a rapid pace, but the Hogan Lovells Retail and Fashion Group will make sure you are on-trend. We have created a Hot Topics Toolkit...
Insights
Registered Content
09 December 2019
By its judgment of 4 December 2019 (C-432/18), the CJEU ruled that the designation of vinegar made from Baden wines as 'Balsamico' is permissible. The protection of the name...
