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Insights and Analysis

Cheers to EUIPO case law adapting to new trends in non-alcoholic and alcoholic beverages

The EUIPO Grand Board partially deviates from its previous decision practice (21/01/2019, R 1720/2017-G, ICEBERG (fig.)/ICEBERG) and decides, that "non-alcoholic beverages" are at ...

Insights and Analysis

GC puts a deep wrinkle in Allergan’s derma filler, revoking its JUVEDERM ULTRA EUTM in class 10

The EU General Court (GC) agreed with previous instances and confirmed that Allergan’s JUVEDERM ULTRA EUTM is genuinely used for prefilled syringes with a pharmaceutical preparation...

Insights and Analysis

No Deal Brexit: 5 key changes to your EU trade marks to look out for on 1 Jan 2021

We are creeping ever closer to the end of the Brexit Transition Period, which expires on 31 December 2020. After this point, whether the UK leaves with a deal or not, EUTMs will cease to...

Insights and Analysis

Red flags for registering and maintaining trademark protection for abstract colour in the EU

While enjoying protection for abstract colour is a valuable asset in trade (see our earlier publication under Related Materials), there are various challenges when obtaining or maintaining...

News

EU customs enforcement: EORI number now mandatory in new applications for action

The “Economic Operators Registration and Identification number” (EORI number), basically an ID number for customs purposes that is assigned by a customs authority to any...

News

COVID-19 IP update: Intellectual Property Office developments (UK & EPO updated)

The Hogan Lovells IP & Media Technology team is tracking the changes being made by intellectual property offices around the world in response to the coronavirus so we can keep you...

Insights and Analysis

Descriptiveness of non-EU languages for EU trademarks: PLOMBIR out cold

The European Court of Justice (CJEU), in a case concerning a trademark consisting in the transliteration ‘Plombir’ of the term “Пломбир” (a Russian word for...

Insights and Analysis

CJEU trademark invalidity out the window due to previous business relationship

In Gugler (C-736/18 P), the CJEU ruled that a likelihood of confusion or association between a company name and a trade mark will not necessarily bring about invalidity where there are or...

Insights and Analysis

CJEU on role of public's perception in relation to marks' technical function and substantial value

The CJEU issued a preliminary ruling that had been referred by the Kúria (Supreme Court in Hungary) concerning the 'Gömböc', a sphere-like object with special...

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