Search
Across topics and issues, borders and industries, we have the thought leadership you need to stay ahead of changes in the law.
News
25 January 2024
On January 16 the Italian Authority for Communications Guarantees (AGCOM) published new guidelines on influencer marketing, marking a significant shift for influencers by imposing new...
Published Works
7 September 2023
NFTs have triggered tremendous interest among brands for the past few years. The concept of owning a digital object that can be sold, traded or taken somewhere else was not possible before...
Insights and Analysis
18 July 2023
As we reach mid-summer, our Consumer team wanted to share some reflections about the 11th annual Luxury Law Summit – London held a few weeks ago. This summit brought together global...
News
15 February 2023
With the rapid growth and volatility of the non-fungible token (“NFT”) market, we're excited to introduce our new Consumer NFT Guide.
News
18 August 2022
Hogan Lovells and Lexology have partnered to publish the third edition of Getting the Deal Through--Luxury & Fashion, which is now available online. The reference guide...
News
09 May 2022
On 19 April 2022, the first-ever decision based on Italian Law Decree No. 16/2020 – regulating ambush marketing – was issued. It fined the multinational e-commerce company...
News
01 December 2021
It can be a struggle to find the right gift. Consumers are looking for personalized, thoughtful gifts, and they may be stressed about finding the right size or shape of garments and...
News
01 December 2021
Consumers want to buy sustainable gifts in increasing numbers this holiday season. And brands of course, want to sell to them. The result is that brands are increasingly going green, by...
News
04 March 2021
In Italy, “green IP” is on the rise. High-end brands, for instance those in the fashion industry, are becoming more and more eager to adopt sustainable strategies. Still,...
