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Hogan Lovells Mark Data Privacy Day with Innovation-Enabling Tool

HL Chronicle of Data Protection

28 January 2015
To celebrate Data Protection Day, Hogan Lovells has launched a pioneering new tool, that enables clients to deal with privacy compliance in a way that assists innovation and adds value to their products and processes.
Hogan Lovells Mark Data Privacy Day with Innovation-Enabling Tool

The firm's leading Privacy and Information Management practice has created a unique new tool called the Privacy Innovation Assessment, which examines the privacy implications of new business developments and identifies ways of enhancing their value. This tool is guided by the team's philosophy that addressing privacy and data protection is not just about compliance with the law, but realizing the full potential of a key business asset.

Hogan Lovells' Privacy Innovation Assessments take the concept of privacy impact assessments to the next level by looking beyond compliance and turning privacy management into a business-enhancing proposition. This tool relies on legal compliance criteria to recommend practical steps that seek to add greater effectiveness and ultimately increase the bottom line of innovation.

Eduardo Ustaran, European Head of Hogan Lovells Global Privacy and Information Management practice, said:

"Our approach is truly innovative because we go beyond risk-management. This tool will help clients identify and implement privacy and data protection practices that, far from stifling innovation and business development, provide an additional competitive edge."

To view the Hogan Lovells press release, click here.

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